What It Is:
Primer is applied as the first step in the makeup routine, after cleansing and moisturizing.
While many primers offer different benefits (i.e. pore minimizing, hydrating, etc.), the main purpose of primer is to create a smooth canvas for makeup application. It also creates a barrier between the skin and the makeup, and will extend the longevity of makeup.
 
Who It’s For:
Normal/Normal-to-Oily Skin Types
 
Why I Love It:
No matter how many primers I’ve tried on the market, this primer has always been my my go-to. Not only does it feel incredible on the skin, but it also helps extend the longevity of the makeup--longer than any other primer I’ve tried! This primer works best on normal/normal-to-oily skin types. For drier skin types, I prefer a more hydrating primer. 
 
How To Use: Apply one pump to clean, moisturized skin